Limited-Edition ‘Built to Serve’ Ram Trucks Launched

Ram Built to Serve Edition | Toronto, ON

If you’ve been worried about missing the release of the Ram Built to Serve Edition trucks, never fear — more will be available soon. Ram Truck recently announced that it will be starting the production of the third installment of these special edition trucks this month.

The special Built to Serve Edition truck looks to honour those who serve or have served in the military. Over the course of a year, a new Built to Serve Edition model will be launched every three months. Each edition will have two specially selected paint colours, which are only offering in a new low-volume paint option exclusive to this program.

For the current installment, these exterior colours are Anvil and Billet Silver. The models will come with a black interior with Light Diesel Grey accent stitching.

The current colours offered with these special edition pickups include:

  • Gator and Diamond Black
  • Ceramic Grey and Patriot Blue
  • Anvil and Billet Silver
  • Tank and Flame Red
  • Spitfire and Bright White

These trucks also come with other unique features, including 20-inch aluminum wheels with a one-of-a-kind Technical Grey finish and body-colour wheel flares. You can even apply your own patches, whether they’re regimental, flags, name tapes, or slogans, to personalize the Built to Serve Edition truck.

Contact us at Downtown Chrysler Dodge Jeep® Ram in Toronto to learn more about the Ram Built to Serve Edition.

Ram 1500 Classic Sub Zero Trim Available Only in Canada

Ram 1500 Classic Sub Zero Trim | Toronto, ON

Canadian winters are known for their harsh mix of rain, ice, and snow, a combination that does a number on our vehicles. To help combat the nasty weather to come, Ram recently introduced the 2019 Ram 1500 Classic Sub Zero trim level to its pickup truck lineup — made exclusively for Canadians with cold weather in mind.

“The new Sub Zero package was designed by Canadians for Canadians,” said Reid Bigland, President and CEO of FCA Canada. “We created an exclusive package with affordable, all-weather comfort and conveniences to complement the award-winning capability and features of our Ram 1500 Classic, helping our Ram customers better conquer touch Canadian winters from coast-to-coast.”

The Sub Zero package is available on the ST, Tradesman, and Express models. It adds winter-ready features, including:

  • Heated front seats
  • Leather-wrapped, heated steering wheel
  • Remote start to make your cold morning starts a bit warmer
  • 10-way power-adjustable driver’s seat
  • 115V power outlet

It also comes equipped with a range of technologies, including the Uconnect® 3 infotainment system that is paired to a 5-inch touch-screen display, SiriusXM® satellite radio, and hands-free communication.

The Sub Zero package comes with a $1,495 Canadian MSRP and is offering on Quad or Crew Cab 4×4 Ram 1500 Classic models, regardless of the engine configuration. To learn more, stop in for a visit here at Downtown Chrysler.

2020 Ram 1500 EcoDiesel Leads Class in Torque

2020 Ram 1500 EcoDiesel | Toronto, ON

If you’re looking to get any job done, consider the 2020 Ram 1500. This pickup truck is set to become Canada’s most powerful half-ton diesel pickup truck.

The 2020 Ram 1500 EcoDiesel will offer 480 lb-ft of torque, along with a towing capacity of up to 5,697 kg. This is thanks to the all-new third-generation 3.0-litre EcoDiesel V6 engine, which is also expected to earn top rankings in its segment in fuel efficiency.

“The new ram 1500 EcoDiesel is Canada’s most powerful half-ton diesel pickup, following up on Ram’s Heavy Duty torque leadership and achieving what no other manufacturer has, with up to 480 lb-ft of torque in a 3.0-litre engine,” said Reid Bigland, Head of Ram Brand. “The all-new EcoDiesel engine and our eTorque mild-hybrid powertrain technologies deliver the highest available fuel efficiency for our Ram 1500 customers.”

The best-in-class EcoDiesel will be available on all Ram 1500 models and configurations, including the Ram Rebel for the first-time ever. This engine will join the Ram lineup in the fourth quarter of 2019 with pricing and fuel-efficiency ratings being announced closer to the truck’s on-sale date.

You can also opt for the 2019 Ram 1500 Classic model with the optional second-generation 3.0-litre EcoDiesel.

For all your Ram 1500 needs, stop in at Downtown Chrysler — we’re here to answer your questions and get you behind the wheel of the best truck for your needs.